Management Profiles











Hon John Moore AO
Non-Executive Chairman
The Hon John Moore AO holds a Bachelor of Commerce and Associate in Accountancy from the University of Queensland. John has had a distinguished career in Australian politics; he was the Minister for Defence, the Minister for Industry, Science & Tourism and Vice President of the Executive Council.

Prior to entering politics, John Moore was a stockbroker and member of the Brisbane Stock Exchange. He has served on the boards of many broking and banking related companies including Citinational Limited, Merrill Lynch (Aust) Pty Ltd and Grindlays (Aust) Pty Ltd. In addition to his chairmanship, John's responsibilites at Herencia also include membership of the audit committee.

Jeffrey Williams
Executie Director

Mr Williams has spent over 40 year in the industry, has worked as a professional mining engineer and has experience in the equity markets.  Mr Williams has extensive experience in strategic development including mine planning, feasibility studies and mine development.

Peter Reeve
Non-Executive Director

Mr Reeve has been involved in the resources industry for over 30 years and, as a professional metallurgist, has held positions with Rio Tinto, Shell-Billiton, Newcrest Mining and Ivanhoe Australia which he co-founded.

Sergio Avendaño

CMP Study Manager
Mr. Sergio Avendaño is a Structural Engineer with 17 years experience in the mining and metallurgical fields.  Mr. Avendaño is a specialist in Project Management of electro-winning plants, concentrators, smelters, underground mining projects and project Infrastructure.    He has a Master's degree in Project Construction Management and has worked in both metallic (Copper, Gold, Nickel and Zinc) and non-metallic projects.  He has served as Project Manager, Engineering Manager,  Area Manager and Lead Discipline Engineer in Chile, Argentina, Peru, Brazil and Mexico. His most recent assignment was with Xstrata.   Sergio is based in Santiago, Chile